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International Car Rental Show
Gabriel Madero
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Gabriel Madero

Chief Executive Officer

Flexways

Tech & AI

A global citizen with international experience, who loves bringing a distinctive perspective to the intersection of technology, mobility and innovation.

Gabriel spoke at ICRS 2026. See the 2027 program, or propose your own session.

Visionary leader and global expert in mobility innovation, leveraging over 20 years of experience driving business growth and disruption in the industry. With a unique blend of entrepreneurial spirit, leadership acumen, and technical expertise, he has successfully led pioneering initiatives in car sharing, mobility solutions, and technology-enabled business operations.

As a former Toyota executive, Gabriel spearheaded car sharing and mobility solutions, and has provided strategic consultancy to top companies in the car rental and mobility sector. A passionate advocate for innovation, he continues to disrupt traditional industries and push the boundaries of mobility technology.

Gabriel's expertise spans multiple national and multinational companies, with a strong focus on interpreting market trends and technology innovations to inform product roadmaps. As a sought-after thought leader.