Trent is a start-up SaaS executive who mentors CEO's and advises the Boards of several global SaaS companies.  With over 30 years of technology and SaaS leadership, he helps his clients and companies grow market operations, move into new areas of opportunity through leadership, strategic & tactical planning, and execution.  A serial SaaS entrepreneur himself, he is the CEO and Co-Founder of Appzoola – Business in a Box solutions, and also the CEO and Founder of the World Independent Car Rental & P2P Association.

After leaving the association management software (AMS) marketplace shortly after Covid hit, Trent moved back into business and SaaS consulting.  With some help from his daughter Lexa and a possible investment opportunity, he was pulled to the rapidly growing world of P2P and independent car rental.  His work with hundreds of associations worldwide in his AMS days he knew to do some research to gain a better understanding of this market before making an investment into it.  So, he did what so many folks would do, he looked up the industry association and found that none existed purely in support of P2P and the independent operators.  So, he designed and launched the WorldICRA, so all who work in that part of the industry could have a voice but also cost-effective solutions to help keep them competitive in the market.

Appzoola is leading this challenge in building “cost effective” technology solutions with their latest Business-in-a-Box.  This system incorporates all those solutions needed in car rental & fleet management, into an All-in-One platform which include very important outside integrations that many need to run their businesses, in a single turnkey system .